Lorina, Tim & James had an existing product that needed a new direction. We started from scratch created a new brand name "GoodnessMe" and a new look for the range.
We brought to life the product through characters engaging consumers in a more honest and natural way. We made the packaging more than just a box that housed products by turning the inside of the packs into a world of fun and games.

Baby Joy

+64 21 119 0708  +64 21 650 200   packaging@shoutdesign.co.nz